WHAT WE DO
Brand Building Strategy
WHO WE ARE
Launched Malaysia's largest fruit juice store
Juiceco is a fruit juice store concept pioneered in Middle East. After 40 years, the company is embarking on a market expansion to South East Asia, making Malaysia their first stop.
We helped the brand introduce their novel store concept and position the brand as a unique and fun destination, where there is a juice for everyone.
The brand was launched in July 2017 with the attendance of an international celebrity, and garnered over RM 4 million PR value, making it to over 20 national media outlets.
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