News

August 17, 2012

Tough love for a better brand experience

Tough Love for a Better Brand Experience At a recent Google Business Group (GBG) KL meetup, participants gathered to listen to an SEO guy give some […]
August 7, 2012

Building loyalty through customer experience: A Starbucks story

Building Loyalty Through Customer Experience: A Starbucks Story When was the last time you had a great customer service experience? When you were so amazed by […]
July 12, 2012

What do your customers really, really want?

What Do Your Customers Really, Really Want? Have you ever tried to buy a laptop these days? The number of brands available, plus the hundreds of […]
September 14, 2011

Are we breaking the glass ceiling, or just tapping?

Are We Breaking The Glass Ceiling, Or Just Tapping? We’ve stated statistics that show that Malaysian women are studying more, entering the workforce and becoming entrepreneurs […]
August 9, 2011

Two salaries better than one: a female perspective

Two Salaries Better Than One: A Female Perspective I read with great interest, a recent article in our local newspaper. Experts recommended that women should “‘resign’ […]
April 19, 2011

Don’t Groupon your brand away

Don’t Groupon Your Brand Away   A friend recently bought a groupsmore deal for 6 of us, and promised a fun girly day getting our nails […]