Etika (manufacturer of Wonda coffee, the No. 2 brand of ready to drink RTD coffee), tasked Brand360 to engage with BPL audience an strengthen Wonda coffee’s position as the perfect companion for their late nights.
We conceptualised and managed the Wonda Goals campaign, where viewers can send in their score predictions for a chance to win their favourite BPL jersey.
1. 12 weekend matches fulfilled without issues.
2. Managed an increasing number of contestants and provided contest statistics for sales analysis and future improvement.