Guessing you’ve been on TikTok for business and you’ve encountered some weird looking abbreviations of some kind and you need some light to shine your way?
Don’t worry, I’ve got you!
By the end of this article, you’ll be able to decipher this sentence with ease:
Imo, this pic as a pfp screams slayyy, fr!
It sounds like a sentence of sounds and no meaning but trust me, you’ll get the hang of it.
Like the YOLO and ROFL era, Gen Z slang has become one of the biggest confusion-slash-excitements in this TikTok era.
Even the letter ‘p’ in the comment section means something more than just the alphabet.
If your target audience revolves around Gen Zs, here are a few pointers you can use in your captions, or TikTok videos.
Let’s get down to business 🔥
These are some of the most used slangs and abbreviations used throughout the globe at the moment.
Remember, when you’re targeting this specific generation, speak their language and you’ll be heard!
Most of these TikTok slangs make it out of the app as well. Try them out with your Gen Z colleagues and catch their surprised faces 😋
Nowadays, it’s not just the slang that catches you off guard. Even the use of emojis have some of us confused 😵💫
I’ll let you in on the secret meanings, but make sure to use them for good only 🤣 Especially your TikTok for business 🤫
Who knew emojis could mean so much more than the literal meaning 😮💨
You can’t deny the fact that TikTok is known for their amazing user engagement.
Their algorithm and features allow users to engage with one another in interesting ways and most are relatively known as challenges.
Here’s how to spot a TikTok challenge when you scroll through your FYP 😉
With these challenges, get your idea factory running and utilise them to your advantage!
Pro tip: come up with easy yet intriguing challenges that users can join in effortlessly and your brand name will spread far and wide 🙆🏻♀️
Key Takeaway 🔑
So, were you able to figure out the meaning of the green sentence at the top 👀
Take some time to digest these basics because there are a lot more of these TikTok slangs the Gen Zs are using 😮💨
They are indeed the pivoting force of today’s digital marketing strategy, and getting in the know of their language is already half a win for brands to strive.
With this guide at the tip of your hands, you’ll be able to connect with your target audience in no time 😆